Privacy Policy

Effective date: October 14, 2026
Last updated: October 14, 2026

Basenote USA (“Basenote,” “we,” “us,” or “our”) respects your privacy. This Privacy Policy explains what personal information we collect, how we use and share it, and the choices and rights you have, when you visit basenoteusa.com (the “Site”), shop with us, create a retail or wholesale account, subscribe to our communications, or contact us.

By using the Site, you acknowledge the practices described in this policy. If you do not agree, please do not use the Site.

1. Information We Collect

Information you provide to us

• Identifiers and contact details: name, company name, email address, telephone number, and billing, shipping, and business addresses.
• Account information: login details, order history, wish lists, and saved preferences.
• Commercial information: products purchased or considered, order details, and returns or support history.
• Business documents: for wholesale accounts, resale certificates, sales tax exemption documents, and business registration details.
• Communications: messages you send through contact or wholesale forms, email, phone, or chat, and your newsletter or marketing sign-ups.
• Payment information: card and payment details are entered directly with our third-party payment processors. We do not store full card numbers on our servers.

Information collected automatically

When you use the Site, we and our service providers automatically collect internet or network activity information, such as your IP address, browser type, device identifiers, operating system, pages viewed, links clicked, referring and exit pages, products viewed or added to your cart, date and time of visits, and approximate location derived from your IP address. This is collected through cookies, pixels, and similar technologies (see Section 5).

Information from other sources

We may receive information from payment processors, shipping carriers, fraud-prevention and identity-verification services, marketing and analytics partners, and publicly available sources.

We do not knowingly collect sensitive personal information (such as government identification numbers, precise geolocation, or health information). Please do not send it to us.

2. How We Use Your Information

• Process and fulfill orders, payments, shipments, returns, and refunds.
• Create, manage, and verify retail and wholesale accounts, including resale and tax exemption documents.
• Send order confirmations, shipping and tracking updates, and service messages.
• Respond to inquiries and provide customer support.
• Send marketing communications about products, offers, and news, where permitted by law and subject to your choices.
• Personalize your experience and show you relevant products and advertising.
• Operate, maintain, analyze, and improve the Site, products, and services.
• Detect, prevent, and investigate fraud, security incidents, and unauthorized or illegal activity.
• Comply with legal, tax, accounting, and regulatory obligations, and enforce our terms.

3. How We Disclose Information

We do not sell your personal information for money. We disclose personal information as follows:

• Service providers that act on our behalf under contract, such as our e-commerce platform (Shopify), payment processors, shipping carriers, fraud-prevention, email and SMS, customer-support, hosting, and analytics providers.
• Advertising and analytics partners. Through cookies and similar technologies, certain information (such as device identifiers, browsing activity, and cart activity) may be made available to advertising and analytics partners for cross-context behavioral advertising or targeted advertising. Under some state laws this may be considered a “sale” or “sharing” of personal information. You can opt out at any time as described in Section 6.
• Professional advisers such as lawyers, accountants, auditors, and insurers.
• Legal and safety reasons, including to respond to lawful requests from public authorities, to enforce our agreements, or to protect the rights, property, or safety of Basenote, our customers, or others.
• Business transfers. If we are involved in a merger, acquisition, financing, or sale of assets, personal information may be transferred as part of that transaction.

We do not knowingly sell or share the personal information of consumers under 16 years of age.

4. Categories of Personal Information in the Past 12 Months

For residents of California and other states that require this disclosure, the table below summarizes the categories of personal information we have collected and disclosed for a business purpose in the preceding 12 months.

5. Cookies and Tracking Technologies

We and our partners use cookies, pixels, local storage, and similar technologies to keep the Site working, remember your cart and preferences, secure your account, measure performance, and deliver and measure advertising. Categories include strictly necessary, functional, analytics, and marketing cookies.

You can control cookies through your browser settings and any cookie controls on the Site. Disabling certain cookies may affect Site functionality. We do not respond to “Do Not Track” browser signals, but we honor the Global Privacy Control (GPC) opt-out preference signal where required by law.

6. Your Privacy Choices and Rights

Depending on your state of residence (including California, Texas, Virginia, Colorado, Connecticut, Utah, Oregon, and other states with comprehensive privacy laws), you may have the right to:

• Know and access the personal information we have collected about you and, where applicable, receive a portable copy.
• Correct inaccurate personal information.
• Delete personal information we have collected from you, subject to legal exceptions.
• Opt out of the sale or sharing of personal information, and of targeted advertising and profiling in furtherance of decisions with legal or similarly significant effects.
• Limit the use of sensitive personal information (we do not use sensitive personal information beyond what the law permits).
• Appeal our decision on a request, where your state provides that right.
• Not be discriminated against for exercising your rights.

How to exercise your rights

• Submit a request by email to info@basenoteusa.com with the subject line “Privacy Request,” or call (832) 757 3015.
• To opt out of the sale or sharing of your personal information and targeted advertising, visit our Your Privacy Choices page, or enable a Global Privacy Control signal in your browser.

We will verify your identity by matching information you provide with information we hold before completing a request. You may use an authorized agent to submit a request on your behalf, and we may require written permission and verification of your identity. We will respond within 45 days (or sooner where required), and may extend once by an additional 45 days where reasonably necessary, and we will tell you if we do. If we deny your request, you may appeal by replying to our response with the subject line “Appeal,” and we will respond within the time required by your state’s law. We may retain certain information when required for legal, tax, fraud-prevention, security, or other lawful purposes.

California “Shine the Light.” California residents may request information about disclosure of personal information to third parties for their direct marketing purposes. We do not disclose personal information to third parties for their own direct marketing purposes.

7. Marketing Communications

Email. We send marketing emails in accordance with the CAN-SPAM Act. You can unsubscribe at any time using the link in any marketing email or by contacting us. We may still send you transactional messages about your orders and account.

Text messages. If you opt in to receive marketing texts, we will send them only with your consent as required by the Telephone Consumer Protection Act. Consent is not a condition of purchase. Message and data rates may apply. Reply STOP to opt out or HELP for help.

8. Data Security

We use reasonable administrative, technical, and physical safeguards designed to protect personal information from unauthorized access, loss, misuse, alteration, or disclosure. However, no method of transmission or storage is completely secure, and we cannot guarantee absolute security. If we are required by law to notify you of a data breach, we will do so in accordance with applicable state and federal law.

9. Data Retention

We keep personal information only for as long as reasonably necessary for the purposes described in this policy, including to provide our services, maintain business and tax records, resolve disputes, prevent fraud, and comply with legal obligations. When information is no longer needed, we delete or de-identify it.

10. Third-Party Links and Services

The Site may link to third-party websites and services, and payment and checkout are handled by third-party providers. We are not responsible for their privacy practices. We encourage you to review their privacy policies.

11. Children’s Privacy

Our Site and services are not directed to children under 13, and we do not knowingly collect personal information from children under 13 in accordance with the Children’s Online Privacy Protection Act (COPPA). If you believe a child has provided us with personal information, please contact us and we will delete it.

12. Changes to This Policy

We may update this Privacy Policy from time to time to reflect changes to our practices, services, or legal requirements. The updated policy will be posted on this page with a revised “Last updated” date. Where required by law, we will provide additional notice or obtain your consent.

13. Contact Us

If you have questions about this Privacy Policy or want to make a privacy request, contact us:

Basenote USA
6650 Highway 6 South
Houston, TX 77083
United States
Email: info@basenoteusa.com